There’s nothing quite like biting into a strawberry. Feeling the juices trickle down your chin as you hastily try to catch them with the back of your hand, a broad smile on your face, like a little kid… There’s nothing like it! I wanted a drink that encapsulated this experience of overflowing sweetness, and my social media feed came to the rescue by introducing me to the Strawberry Soju Cocktail.
It looks like the Starbucks Pink Drink, but don’t let its cute appearance deceive you. Strawberry soju is a popular Korean spirit that imparts an irresistible fruity profile, making it nearly impossible to just have one.
The drink begins with muddling strawberries until their juices are released, then adding your ice and strawberry soju. The key to making this drink extra delicious is topping it with Sprite and Calpico Strawberry, a Japanese non-carbonated soft drink. If you want a lighter option, swap the Sprite for sparkling water!
Key opportunities to promote this drink occur during springtime holidays like Easter and Mother’s Day, when strawberries are already on most consumers’ must-have shopping lists!
3 strawberries, stems removed and diced
3 oz strawberry soju
3 oz Sprite or sparkling water
4 oz Calpico Strawberry
Prep Time: 5 mins
Servings: 1
1. Add diced strawberries to a glass. Muddle thoroughly to release their juices. You want as much strawberry juice running through this cocktail as possible!
2. Fill your preferred glass with ice. I like to use a highball glass.
3. Add in the strawberry soju, Sprite—or sparkling water, if you prefer—and the Calpico Strawberry.
4. Stir together and enjoy!
