Sweeten your everyday!

Libations for All Occasions: The Getaway

Disclaimer: I have never been to Greece. However, I am drinking blueberry ginger sangria while grilling souvlaki, whipping up tzatziki, and listening to ABBA. I’ve essentially made my backyard into a Mamma Mia set. 

We can’t travel. Yet. But that doesn’t mean we should confine ourselves mentally, and that’s precisely what the blueberry ginger sangria—also known as The Getaway—is here for. 

A delicious blend of gingery fizz, lemon zest, and blueberry sweetness, this drink will whisk you and your shoppers away to a Mediterranean island. (Don’t have too many, otherwise, the trip may become a reality.) 

May is the ideal backdrop for this sangria, as it blends perfectly with my California weather: warm, blue-filled skies and soft evenings that banish the memory of too-crisp nights. 

As the domestic blueberry season hits its stride, this drink is a perfect way to showcase the gorgeous berries hitting retail shelves. Cross-merchandising opportunities are endless in multiple departments as well, as a retail display for sangria wouldn’t look out of place next to grilling ads or the drinks department. I, for one, wouldn’t mind seeing a blue-and-white themed set-up that could pass as a Mamma Mia backdrop. 

Now, I must ask the industry: Are you joining me in Greece? I’ve got enough sangria to go around. Opa! The Snack Endstop

 


 

INGREDIENTS

1 bottle of white wine

1 lemon, cut into wedges

1 cup fresh blueberries

1 oz brandy, optional

2 cups ginger ale

Prep Time: 5 min

Chill Time: 1 hr

Servings: 6—8


DIRECTIONS

  1. Combine all ingredients in a large pitcher and stash in the fridge for at least 1 hour (or until chilled).

  2. Serve over ice. That’s it!

    Optional: If you like an extra kick as I do, double the brandy for takeoff!