Taste the sweet potato sales this Easter

A Closer Look at The Little Potato® Potato Company Easy Sides

As a proud Virgo, it’s all in the details for me. But, if I’m being honest, following a recipe with more than a few steps and ingredients isn’t always my ideal plan for these summer nights. The Little Potato® Company, however, is introducing a new, convenient innovation to the produce aisle so that consumers of all star signs can hack stress-free meal prepping.

Though the Easy Sides just hit the retail market, the latest addition to The Little Potato Company’s lineup is exactly what’s been missing from both produce aisles and shoppers’ carts. Available already fully-cooked and pre-seasoned in the package, the Easy Sides are so easy to prepare that the potatoes practically jump onto kitchen tables hot, crispy, and ready to be eaten.

If that’s not a guaranteed selling point with your shoppers, then consider this: When merchandised in-store, the Easy Sides can be the difference between diversifying your produce selection and not. Each package displays a color-coded flavor that will inspire shoppers to try them all and see what new pairings they can create at home. I’m already imagining the Paprika & Red Bell Pepper Easy Sides front and center at my brunch-themed barbecue alongside some poached eggs, creamy Hollandaise sauce, and freshly-cut fruit.

We may be homebound this summer, but that doesn’t mean we have to sacrifice quality. With The Little Potato Company’s Easy Sides in stores, that won’t even be an option for the buy-side—and I would know. I’ve checked our horoscopes.